Senior Management Team

Susan Gitenstein Assadi
Scottsdale, Chief Media Strategist
Susan is in charge of the firm's media strategy services. She has successfully developed a distinct reputation as a nationally recognized expert in public relations and media strategy. Susan specializes in helping clients gain positive public attention in the media, secure niche-market positioning, high-profile visibility and journalistic credibility. She has a proven record of developing newsworthy leads and obtaining positive placements in the most highly regarded print and electronic media.

Susan is the incoming chair of the Program Committee for the Phoenix Committee on Foreign Relations and has been an active member of this group since 2003. She also is a member of the Advancement Committee for Eight/KAET TV, public television, and “Growing Your AZ Business” Committee.

Prior to starting her own firm in Scottsdale in 1992, she was a publicist for PBS' The MacNeil/Lehrer NewsHour.  In this capacity, she was responsible for positioning the program’s prestigious anchors in other national media outlets. Before that, Susan was a publicist for CBS Television Entertainment where she pitched media reviews of new programs for prime time entertainment and created the CBS Press Guide for all network anchors and talent. She also worked as a publicist for some well-known firms such as Hill and Knowlton and Foote, Cone & Belding. Susan received a Master's Degree in Fine Arts from New York University, and obtained a Bachelor's Degree from Washington University in St. Louis, Missouri. She spent most of her professional life in Manhattan before making Arizona her new home.

Sami Assadi
Scottsdale, International Media Consultant, Managing Director
Madison Avenue veteran Sami Assadi brings years of business expertise to the Gitenstein & Assadi PR team. Prior to co-founding Gitenstein & Assadi Public Relations, he worked as a consultant, writer, and translator for the internationally renowned PR firm Burson-Marsteller. Sami also has experience translating and copy writing for global companies such as McDonald Douglas, Westinghouse, ITT and United Technologies. Recently he supervised international media campaigns in Japan, Europe and the Middle East.

Angela Jamison
Scottsdale, Senior Account Executive
Angela holds a B.A. in Journalism from Arizona State University's Walter Cronkite School of Journalism and Telecommunication. She is in charge of conducting daily research, managing the speaker's bureau and finding new story opportunities for our clients.  Angela manages the media campaigns for Glowpoint, a video conferencing firm; CDR, a leading independent credit research firm; Gimme Credit, a corporate bond research firm, and Mediant Communications, a provider of proxy services to both brokers and corporations. She has been with Gitenstein & Assadi PR for nine years.