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Client: Gimme Credit
Gimme Credit is a leading independent provider of high-grade and crossover taxable corporate bond research for institutional investors. Gitenstein & Assadi Public Relations was retained by Gimme Credit in 1994 to:

  • Introduce the company to the national media
  • Establish one credit analyst
  • Introduce an additional credit analyst to the national media in 1999

During the seven years that Gitenstein & Assadi Public Relations has served Gimme Credit, the following milestones have been reached:

  • Gimme Credit was featured in a full-page Forbes editorial story covering the success of the company
  • The company was profiled and quoted regularly in Barrons
  • Gimme Credit was cited regularly by The Wall Street Journal, The New York Times and Financial Times
  • PR Firm introduced new Gimme Credit high yield division and its four analysts
  • Launch of this new division received extension media coverage including The Wall Street Journal, High Yield Report, and US Credit.