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Client: Gimme
Credit
Gimme Credit is a leading independent provider of high-grade and crossover
taxable corporate bond research for institutional investors. Gitenstein
& Assadi Public Relations was retained by Gimme Credit in 1994 to:
- Introduce the company to the national media
- Establish one credit analyst
- Introduce an additional credit analyst to the national
media in 1999
During the seven years that Gitenstein & Assadi
Public Relations has served Gimme Credit, the following milestones have
been reached:
- Gimme Credit was featured in a full-page Forbes
editorial story covering the success of the company
- The company was profiled and quoted regularly in
Barrons
- Gimme Credit was cited regularly by The Wall
Street Journal, The New York Times and Financial Times
- PR Firm introduced new Gimme Credit high yield
division and its four analysts
- Launch of this new division received extension
media coverage including The Wall Street Journal, High
Yield Report, and US Credit.
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